Bad Bunny to Headline Super Bowl 60 Halftime Show

The wait is over! The global Latin music icon Bad Bunny will headline the world’s most prestigious stage. This electrifying announcement thrilled music and sports fans ahead of his monumental performance at Levi’s Stadium in Santa Clara, California on February 8, 2026.

The news, announced by the NFL, Apple Music, and Roc Nation during halftime of a “Sunday Night Football” game, confirms weeks of speculation . Consequently, the Puerto Rican superstar will elevate Latin music with a landmark performance on the global stage. In this article, we’ll explore everything you need to know about this historic event.

A Career-Defining Moment for Bad Bunny

For Bad Bunny, born Benito Antonio Martínez Ocasio, this headlining spot. He is the latest achievement in a career filled with record-breaking feats. Moreover, he understands the profound cultural significance of this opportunity.

Expressing his feelings in a statement, the artist said, “What I’m feeling goes beyond myself” . “It’s for those who came before me and ran countless yards so I could come in and score a touchdown… this is for my people, my culture, and our history” . He concluded with a triumphant message in Spanish, telling fans, “Ve y dile a tu abuela, que seremos el HALFTIME SHOW DEL SUPER BOWL” (“Go and tell your grandmother that we will be the Super Bowl halftime show”) .

This performance will mark his return to the Super Bowl stage after appearing as a guest during the iconic Shakira and Jennifer Lopez-led show in 2020 . Therefore, headlining the event solo is a natural progression for an artist who has become one of the most-streamed in the world.

Why Bad Bunny is a Landmark Choice

The selection of Bad Bunny for the Super Bowl halftime show is a significant moment for the music industry and cultural representation. Here’s why his headlining slot is so impactful:

• Global Cultural Ambassador: Bad Bunny is widely credited for elevating Spanish-language music. His performance will be a celebration of Latin culture for a worldwide audience of millions.
• Proven Hitmaker: With four No. 1 albums on the Billboard 200 and over 100 songs on the Billboard Hot 100. His catalog is packed with recognizable hits perfect for a stadium.
• A Voice for Puerto Rico: The artist is deeply connected to his roots. He recently completed a 30-show residency in San Juan that boosted the island’s economy and showcased his immense local pride . Roc Nation founder Jay-Z stated, “What Benito has done and continues to do for Puerto Rico is truly inspiring. We are honored to have him on the world’s biggest stage” .

The Road to Super Bowl LX

Bad Bunny is riding an incredible wave of success leading up to this announcement. For instance, his most recent album, “Debí Tirar Más Fotos” (I Should Have Taken More Photos), debuted at No. 2 on the Billboard 200 and topped the U.S. streaming chart upon its release in January . Furthermore, his record-breaking residency in Puerto Rico drew over half a million fans, solidifying his status as a touring titan .

Beyond music, he has expanded his influence into acting, with roles in films like Caught Stealing and Happy Gilmore 2, and will host the season premiere of Saturday Night Live on October 4, 2025 .

Super Bowl Halftime Show Evolution

The Super Bowl halftime show has evolved dramatically from its beginnings featuring college marching bands to today’s pop culture spectacles . Since the entertainment company Roc Nation, founded by Jay-Z, began its partnership with the NFL in 2019, the show has consistently featured hip-hop and R&B royalty .

Bad Bunny’s upcoming performance continues this trend, following a critically acclaimed and record-breaking show by Kendrick Lamar in 2025. Lamar’s set, which featured SZA, was watched by 133.5 million viewers, making it the most-watched halftime show of all time . This sets a high bar for Bad Bunny to surpass.

Super Bowl 60 Halftime Show at a Glance

What to Expect from the Performance

While the specific setlist is a closely guarded secret, fans can anticipate a high-energy spectacle. Given Bad Bunny’s dynamic performances and eclectic catalog that spans reggaeton, Latin trap, and pop, the show will likely be a vibrant, unforgettable production .

Apple’s Vice President of Music, Sports and Beats, Oliver Schusser, expressed strong confidence in the artist: “His music has not only broken records but has elevated Latin music to the center of pop culture… We know this show will be unforgettable” .

Conclusion

The announcement that Bad Bunny will headline the Super Bowl 60 Halftime Show is a milestone moment. It celebrates his incredible personal success while also marking a historic recognition for Latin music and culture on a global platform. This performance is poised to be a powerful, celebratory event that will captivate the world.

Will you be watching? Mark your calendars for February 8, 2026, and get ready for an unforgettable show!

Frequently Asked Questions (FAQs)

1. When will Bad Bunny perform at the Super Bowl?

on February 8, 2026, Bad Bunny is scheduled to headline the Apple Music Super Bowl Halftime Show.

2. Where is Super Bowl 60 taking place?

The San Francisco 49ers’ home, Levi’s Stadium, will host Super Bowl LX in Santa Clara, California.

3. Has Bad Bunny performed at the Super Bowl before?

Yes, Bad Bunny made a guest appearance during the Super Bowl halftime show in 2020.

4. How can I watch the Bad Bunny halftime show?

The game and halftime performance will be broadcast live on NBC and can be streamed on Peacock .

5. Why is Bad Bunny’s performance significant?

As a solo Latin artist headlining the show, Bad Bunny’s performance is a historic moment for cultural representation, showcasing Spanish-language music and Latin culture on one of the world’s largest stages.

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